Expert Google Ads/Facebook Ads Campaign Analysis and Optimization

As a seasoned digital marketing expert with over 8 years of experience in PPC advertising, I offer a comprehensive analysis and optimization service for your Google Ads and Facebook Ads campaigns. Whether you’re looking to improve your return on ad spend (ROAS), increase conversion rates, or simply understand why your campaigns aren’t performing as expected, I’ll provide you with a detailed, actionable report and strategy tailored to your business goals. My process begins with a thorough analysis of your current campaign structure, including keyword research, ad copy, targeting, and landing pages. I’ll identify areas of improvement, such as underperforming ads, missed keyword opportunities, and bidding strategies that aren’t aligned with your objectives. From there, I’ll develop a customized optimization plan that includes: Campaign Restructuring: Ensuring your campaigns are organized for maximum efficiency and relevance. Ad Copy Refresh: Crafting compelling, high-performing ad copy that resonates with your target audience. Keyword Strategy: Identifying high-value keywords and negative keywords to refine your targeting. Bidding Optimization: Adjusting bids to maximize ROI and reduce unnecessary spend. Landing Page Analysis: Ensuring your landing pages are aligned with your ads and optimized for conversions. Performance Forecasting: Providing projections for how these changes will impact your future campaign performance. For example, if you’re an e-commerce business struggling with high cost-per-acquisition (CPA), I’ll analyze your product listing ads, shopping campaigns, and retargeting strategies to identify gaps and opportunities. If you’re a local service provider with low conversion rates, I’ll focus on geo-targeting, ad scheduling, and call-only campaigns to drive more leads. The final deliverable will be a detailed report outlining my findings, recommendations, and step-by-step implementation guide. You’ll also receive a 30-minute consultation to discuss the report and answer any questions you may have. By the end of this service, you’ll have a clear roadmap to improve your PPC performance, reduce wasted ad spend, and achieve your marketing goals with confidence.